Making Aliyah – Life Changes Are Coming Soon

Over the years, I have watched lots of things change. And, I have also been fortunate to grow a great career, work with and meet some of the most amazing people ever, and be part of an industry that I value dearly.

None of that will change.

But some things will…

We Are Moving to Israel

Since my wife and I met nearly 6 years ago, we knew that this was a life dream we had and wanted to fulfill together. A vision for how we wanted to raise our children and develop our future generations together.

The Western Wall will be 15 minutes from where we live!
The Western Wall will be 15 minutes from where we live!

So we are doing it.

It feels good to finally talk about it. I have been passively telling people about this for months, but have been living with this secret for a while.

But I want to reiterate that nothing is going to change. Really. Nothing. In SEO terminology, think of this as a 301 redirect on my physical location. Same thing in a different place (yes, I just geeked that).

Let me answer a few question that some people might have.

Where Will You Live?

We are moving to a community called Zayit (translated as Olive) which is located in Efrat.


View Larger Map

This area in gorgeous. Everywhere you look has an unbelievable view. Its absolutely stunning.

The Views in Efrat
The Views in Efrat

Not a Bad View!
A nice sunset before Shabbat!

Why Now?

This is the million dollar question. Like I said above, this has been our dream. When we got married 6 years ago, we gave ourselves 5 years to make this happen. Our kids are growing up to be incredible little people.

My Two Amazing Children!

We don’t view moving there as a “drop everything and do whatever the hell you want” move. It’s a life challenge for sure, but I hope and pray that this opportunity will not only keep my kids on the same “being amazing human beings” life track but help them become more passionate and devout in what they believe. We view this as a gift that we are able to give them.

Right now we are both doing fantastic in our careers, which are both very transferable to life in Israel. My wife is a nurse and they need those everywhere. I do internet marketing so I can pretty much work from my couch and never move :).

So Where Will You Work?

Working from my couch at home long term would interest me for about :25 seconds. I am actually really excited to be joining a start up digital agency based in Jerusalem called Kahenaย Digital Marketing. There, I will be the Director of SEO, performing many of the same functions that I am now, among many more.

If anything, this keeps me even closer into the industry than before! Over the past number of months, I have gotten to know the team and I have to be honest, they pretty much rock! I know you will all be hearing more about Kahena in the future so for now, stay tuned. We won’tย disappoint!

kahena Team at SMX Israel
Part of the Kahena Team at SMX Israel.

And, if any of my marketing friends ever come to visit Jerusalem, you have my promise thatย  you get a personalized tour guide to show you around, have a good time, and a great office at the JVP Media Quarter to sit and work in if you need. JVP isย  home to Israel’s leading venture capital firm, and also 5 minutes from the old city of Jerusalem … Hard to pass up, right ๐Ÿ™‚

Will We Still See You Around?

For sure online. My presence at US based conferences, for the first year, will likely be a little lower than it used to be since I really need to make sure my families adjustment is as smooth as possible. But I know that as I help grow Kahena, I will be making trips to the US a few times a year for clients and conferences. So distance for travel shouldn’t be too much of a problem. In fact, I thinkย  being in Israel keeps me somewhat moreย  central in the world, which will bring opportunities beyond the USA. And, not to mention that Israel has a few great ones as well, including SMX Israel, TedX and my company even puts on KahenaCon which promises to be amazing if its anything like last year.

This is NOT Goodbye

I really mean that, and I hope no one thinks of it that way.ย  My face will be popping up the same amount that it used to, and I will keep in touch with everyone the same (this is why I love the Internet so much).

Speak to you all very soon, see you on the interwebs,ย  and keep on doing what you love, because I want to hear about it soon.

And when you come to Israel, look me up so we can get a falafel together!

They aren't the same anywhere else!
They aren’t the same anywhere else!

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50 responses to “Making Aliyah – Life Changes Are Coming Soon”

    1. aaronfriedman Avatar
      aaronfriedman

      Thanks Barry!

  1. SEO Aware - Melissa Avatar

    congrats, Aaron, I am happy for you. Be safe and congrats on the new job!

    1. aaronfriedman Avatar
      aaronfriedman

      Thanks Melissa! You are a good secret keeper ๐Ÿ™‚

  2. Kristy Bolsinger Avatar

    Congratulations on the move Aaron. This sounds like an amazing opportunity for you and your family!!

    1. aaronfriedman Avatar
      aaronfriedman

      Thanks Kristy!!!

  3. Ari Nahmani Avatar

    Well – I guess the cat is out of the bag! We are SO excited to have you on board, Aaron. Can’t wait for you to get started and to welcome you into Israel as a citizen and of course to the Kahena fam with open arms ๐Ÿ™‚

    1. aaronfriedman Avatar
      aaronfriedman

      *smiles back*

  4. Monique Pouget Avatar

    Yay Aaron, cat is out of the bag!!! I am so excited for you and can’t wait to follow your adventures in Israel. Stoked that you are owning “Director” status, and looking forward to even more Aaron awesomeness!!!

    1. aaronfriedman Avatar
      aaronfriedman

      Thanks Monique. You rock!

  5. Annalise Kaylor Avatar

    Many congratulations, Aaron! I am truly excited for all of the new opportunities this brings to you and yours.

  6. RavenCourtney Avatar
    RavenCourtney

    Congratulations on what sounds like a great decision for you and your family! We love the folks at Kahena–what a perfect spot for you! I’ll miss seeing you on the conference circuit but hope to take you up on the falafel someday.

    1. Ari Nahmani Avatar

      Courtney – you’re sweet. We love you Raven folks even more (wait till you see some incriminating pics of us rocking the ‘social tool’ shirts..)

      1. RavenCourtney Avatar
        RavenCourtney

        Yes, please share! ๐Ÿ˜‰

        1. aaronfriedman Avatar
          aaronfriedman

          Courtney, they were the folks I gave the shirts too ๐Ÿ™‚ I wear mine all the time too!!!

          1. Ari Roth Avatar

            I wear mine to bed pretty much every night because it’s so darn comfortable! ๐Ÿ™‚

  7. Matt Drobysh Avatar

    Congrats! This is very inspiring! Also, dat falafel.

    1. aaronfriedman Avatar
      aaronfriedman

      was amazing!!!!

  8. Carlos del Rio Avatar

    Mazel Tov! Did I spell that right?

    1. aaronfriedman Avatar
      aaronfriedman

      Nailed it!

  9. aaronfriedman Avatar
    aaronfriedman

    Lisa – Don’t be. First of all, we always have the internet… and also, I will be back at them. It’s for sure not goodbye forever. Especially to you ๐Ÿ˜‰

  10. Ari Nahmani Avatar

    Lisa – don’t worry, Aaron and I will def. be at conferences. If anything, he has a lot of pull with all of these reactions to convince me ๐Ÿ™‚

  11. alanbleiweiss Avatar

    Aaron, Mazel tov! Seriously – you won’t need luck though. You’re an amazingly talented professional, you have a deeply loving relationship, and the resolve within you get where you want to go – literally, and figuratively!

  12. Casie Gillette Avatar

    Woo! A big congratulations Aaron & completely well-deserved! I don’t know what I’m going to do without my conference partner in crime for a bit but thankfully there’s Google hangouts.

    I can’t wait to see where this amazing adventure takes you and your family and I always wish you the best! ๐Ÿ™‚

    1. aaronfriedman Avatar
      aaronfriedman

      There is always Google hangouts for the short term. No response here will truly convey how crucial Casie has been to helping me at conferences ๐Ÿ™‚ But we will talk for sure practically everyday, like we do already!

  13. audette Avatar
    audette

    That’s fantastic. Congrats on having the courage to make a big move, Aaron! Best of luck!

    1. aaronfriedman Avatar
      aaronfriedman

      Thanks Adam! ๐Ÿ™‚

  14. Rachael Gerson Avatar

    Congrats, Aaron! This is fantastic news. So excited for you and your family!

    1. aaronfriedman Avatar
      aaronfriedman

      Thanks Rachel! You are going to have to come visit ๐Ÿ™‚

      1. Rachael Gerson Avatar

        You know I’d love that! I intend to get back to Israel again, hopefully soon ๐Ÿ™‚

        1. aaronfriedman Avatar
          aaronfriedman

          @twitter-21404123:disqus you always have a place to stay by us!

  15. Adrian Vender Avatar

    This is so awesome! Congrats on the job and location change. How exciting to be in Israel. You’ve now given me yet another reason to consider pitching to speak at SMX Israel at some point in the future ๐Ÿ™‚

    1. Rachael Gerson Avatar

      Oh that would be so epic!! Let’s pitch for the same one so we can hang out in Israel!

      1. aaronfriedman Avatar
        aaronfriedman

        @twitter-21404123:disqus and @twitter-16117109:disqus You better not be kidding ๐Ÿ™‚

  16. Tamara Klinger-Levi Avatar
    Tamara Klinger-Levi

    I think your new life is shaping up to be pretty fantastic! Welcome home!

  17. Miriam Schwab Avatar

    So exciting to see this in writing! You guys are making a very brave life choice. May it go as smoothly as possible. ืฉื™ื”ื™ื” ื‘ืฉืขื” ื˜ื•ื‘ ื•ืžื•ืฆืœื—ืช!

  18. Dena Wieder-Freiden Avatar

    Nice post, Aaron! So happy for you that you ironed out all the loose ends. Your future (and that of your family) looks very bright!

  19. Ari Roth Avatar

    The Kahena team gains another Chicago member! Aaron will be the 4th member with connections after Rachel Slovin, Gila Cohen, and myself ๐Ÿ™‚

  20. Yair Spolter Avatar

    Congratulations – great news!
    You and your family will be so happy here.

  21. Sarah Evans Avatar

    Super congratulations to you, Aaron. I am so very happy for you and your family. Your passion is contagious. Thank you for sharing with us! ๐Ÿ™‚

  22. Dave Tan Avatar
    Dave Tan

    Congrats AF – way to go on a huge life changing move for you and the family. That is amazing news…..good for you!

  23. aaronfriedman Avatar
    aaronfriedman

    Yeah, something seems a little strange about that number doesn’t it! its up to 1321 now… hmmm… ๐Ÿ™‚

  24. aaronfriedman Avatar
    aaronfriedman

    Thanks so much for sharing that Jen. I checked it out and its a cool blog. We looked into the North, but we felt for at least our first year Efrat would be a MUCH easier transition…. and I love the Gush! ๐Ÿ™‚

  25. Jennifer Sable Lopez Avatar

    Congrats Aaron! I see I’m quite late to the news, but I’m excited to hear about this move. It will be a bummer not to see you around as much, but this sounds like a great move for you and your family. ๐Ÿ™‚ Good luck with everything!

    1. aaronfriedman Avatar
      aaronfriedman

      Thanks so much @twitter-14159753:disqus but I will still be around virtually for sure with a few trips back and forth to the US a year. But maybe we can get a Mozcation out to Jerusalem… I know there is some big interest from the local SEO’s there ๐Ÿ™‚

  26. […] Making Aliyah – Life Changes Are Coming Soon (digitalhighrise.com) […]

  27. Gini Dietrich Avatar

    Stupid web ate my comment!

    1. aaronfriedman Avatar
      aaronfriedman

      It’s ok… I know what you were going to say ๐Ÿ™‚

  28. […] enjoy the images animated .gifs below from the past 6 months since we moved to Israel. And you will quickly notice which one of the kids is the hardest to get a decent photo […]

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