I meant to put this up yesterday but was inundated and couldnt find a second. Not to mention the computer mishap at home where it wont turn on. Which seriously stinks! But such is life.
Anyway, yesterday the most amazing tweet of all time went out into the interwebs.
If you haven’t heard about this until now, basically, a year ago yesterday, Gloria from @redcross tweeted out that she was getting #slizzered except it came from the Redcross account.
Red Cross tweeted back “We’ve deleted the rogue tweet but rest assured the Red Cross is sober and we’ve confiscated the keys.” I remember Wendy Harman Director of Social Strategy for American Red Cross, discuss this when I was at the Radian6 #social2011 conference in Boston. And it was an excellent presentation!
1 year later, Gloria can joke about it, and Red Cross escaped without any damage done. If this is not a prime example of how to correct a mistake, I don’t know what is.